Visit Jackson Hole proposes $59,500 for counts and transit hub support

Visit Jackson Hole is asking for $600,000 through the Wyoming Office of Tourism Destination Development Program, and its draft budget would earmark $59,500 for transportation work tied to the Sustainable Destination Management Plan SDMP FY27-28 DDP Funding Application Financials. The proposal says the money would pay for contracted services to count visitor, resident, and workforce vehicles on “highly-trafficked roadways and intersections,” plus coordination with town, county, and transportation partners on mobility hubs and options like walking, biking, EV use, and public transit. The application says the grant dollars would be limited to projects that can show “measurable results” in reducing single-use cars and improving parking availability.

The most recent record I found of this grant program locally is a 2024 budget amendment that set up a dedicated fund after Teton County was awarded $600,000 in restricted Destination Development Program money, with rules that it must go to new or expanded programs rather than regular lodging tax expenses JHTTB FY25 Budget Amendment agenda documentation. For commuters, the missing detail in this year’s $59,500 line item is where the traffic counts would happen and how often.